Secret Sales and Sellercloud: accepting orders, stock and prices without the busywork
How brands selling on Secret Sales from Sellercloud accept orders automatically or only when in stock, keep stock and prices in step, and never miss the five-day rejection deadline.
· 4 min read

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Secret Sales works differently from most marketplaces: every order has to be accepted, a line left unaccepted for five days is rejected, and the customer's name and address only arrive once you accept. If your stock lives in Sellercloud, that means someone checking orders against stock every day. This post explains how interSend connects Secret Sales' marketplace API to Sellercloud so that work runs itself, and where you still stay in control.
Three ways to accept orders
On the connection's Secret Sales tab, under Accepting orders, choose what happens to new orders:
- Accepted automatically: each check accepts what is waiting, then reads the order again for the customer and creates it in Sellercloud once the details arrive.
- Accepted automatically when Sellercloud has the stock, otherwise left for you: every line's SKU is checked in Sellercloud, holding back your safety stock, and the order is accepted only if every line is covered.
- Left for you to accept: orders show as Awaiting acceptance on Orders and the dashboard, with an Accept button, and you get a warning after three days.
Once an order is accepted, it is created in Sellercloud with its PO number, items, prices and ship-to address.
Waiting for stock, without missing the deadline
With the in-stock option, an order Sellercloud cannot fill yet goes to a Waiting for stock tab on Orders. It names the short lines and shows how long until Secret Sales rejects the order. The dashboard shows how many are waiting and the nearest deadline.
interSend checks again on every run and accepts an order as soon as the stock is there. It never accepts one without the stock, and it never rejects one. To keep an order anyway, open it and press Accept: it then waits in Sellercloud until the stock arrives.
Stock and prices on one feed
On a schedule, Secret Sales is told how much of each product you have and what it costs. Prices come from Sellercloud by default. If you would rather manage Secret Sales prices separately, upload a price list (.xlsx or .csv, up to 4 MB) on the Secret Sales tab. Secret Sales' own offer export works as it is: interSend guesses which column is which, shows the first rows so you can check, and tells you how many products will be saved. Every product on the list is sent with the list's prices, and every other product still uses Sellercloud's.
Every feed is recorded, so you can show exactly what Secret Sales received: each SKU with the quantity, full price and selling price that were sent, with Download SKUs as CSV for a spreadsheet.
A product Secret Sales turns down because it is not in their catalogue or is a duplicate offer is left off the following feeds, so it is not sent and rejected again every hour. It is tried again a week later, in case they have fixed it.
A feed of zeros is held, not sent
A feed that would tell Secret Sales every product is out of stock, or where the share of products at zero jumps by half or more since the last one, is held, not sent, and you are alerted. That usually means the inventory source or Sellercloud's numbers changed, not that you sold out overnight.
Shipments, cancellations and refunds
- When Sellercloud says an order shipped and has tracking, Secret Sales is told, with every tracking number.
- If Secret Sales cancels an order, or some of its lines, after it is already in Sellercloud, interSend adds a note to the Sellercloud order and alerts you to cancel it there before it ships. A wholly cancelled order is not sent as a shipment.
- Refunds are either sent from the order page in interSend or synced from Sellercloud, whichever you choose.
- When Secret Sales cannot find an order line by its SKU, interSend asks again by its barcode (EAN), then by Secret Sales' own SKU.
Try it safely first
The connection starts paused with both write switches off. Start a test run reads a real order and creates nothing; Preview on any job shows what the next run would accept, send and price, without doing any of it. Turn on Create orders in Sellercloud, then Send to partner, then set it Live.
More detail is on the Secret Sales integration page. To go through your account with us, book a setup call. Every plan starts with a 14-day free trial.
About the author
Connect your retail partners to Sellercloud with interSend
Orders in; ship notices, invoices and stock out, with plain-English alerts when something needs you. It starts paused, and nothing is sent until you switch it on.
Book a setup call (opens in a new tab)On the call we create your company's account with you and get your first partner live. You then choose a plan in the app, which starts the free trial.
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